AMAZON - Pride

“Support with Pride.”

Create a style guide for any Amazon team participating in Pride 2021.

The Ask:

We created a red thread throughout all categories of Amazon. Teams could simply add "with Pride" to their messaging to show their support with Pride. We also partnered with award-winning illustrator, Leandro Lebassis, to create illustrations and typography for placements on Amazon.com.

The Result:

Amazon_Proud_Template_03.png
Amazon_Proud_Template_063.jpg
pride 3.jpg

COPY STYLE GUIDE

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COPY STYLE GUIDE •

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